How to Save on Five of the Most Overpriced Items

most overpriced itemsConsumers love to splurge on dinner and drinks during a night out on the town.  We already know those prices are marked up, but it is part of the experience going out for a nice dinner.  Most of us are unable to cook a restaurant quality dinner, so it is worth the extra money.   Markup is part of making a profit in business, but it just depends on us as consumers how much we want to swallow at the extra cost.  If you think about the items you spend money on in your daily life that can be avoided, the savings will start to add up.  Here are five of the most overpriced items that consumers cannot seem to go without spending a fortune on, and ways to save:

Movie Theater Concessions

It is bad enough that it costs over $10 just to get in to see a movie, let alone get snacks while you are watching a two-hour movie.  With an average markup of over 1,275 percent just on popcorn, movie theaters are raking in revenue on popcorn, candy, and drinks, and as long as consumers are paying, there is no reason to change.  Since theaters do not allow outside food or drinks, short of being a rebel and sneaking them in, concessions should be avoided at all costs.


With prescription drug prices continuing to rise with markups to a few thousand percent, any avenue to save should be taken.  Asking your doctor or pharmacist first for generic instead of name-brand is a way to start, but also drug companies will supply trial low co-pay promo cards to use, although refills are limited.  The best way to save is shopping around and avoiding CVS and Walgreens in favor of Target, Costco, and Walmart.

Bottled Water

With a $2 bottle of water only costing manufactures around $0.05 cents to make, the markup of 4,000 percent can easily be avoided with tap water.  If tap water levels are not suitable for drinking, a home water filtration can be purchased for a few hundred dollars, but it is worth when you think of how many cases of water you go through in a month, let alone a year.

Online Flower Delivery

Trigger finger is a condition that affects the tendons in your fingers if that is your excuse for spending $60 on flowers online every Valentine’s Day, but instead of having them sent to her work, why not hand deliver them or have them waiting at home.  Grocery stores such as Kroger or Costco have great quality flowers at the fraction of flower shop prices, let alone prices of online delivery services.

College Textbooks

Outrageous prices of college textbooks continue to be an issue, and according to a recent study by the National Association of College Stores found that college students spent an average of $563 an academic year on textbooks.  Shopping around early for new or used, renting, or digital copies can help offset costs as much as possible.

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